We Bring Purpose To Life.

Corporate leaders are now faced with an increased moral responsibility + are looking to create a shared sense of purpose to meet new challenges + help transform their organizations.

Purpose is so important today because it focuses on contributing to the world as much as the bottom-line. In our view, it stimulates collaboration + engagement that connects people with a brand’s strategy + product, enabling them to take part in an experience.

We offer a turnkey solution that marries man + machine to imagine the future of both business + brand through a lens of purpose, using the emotional intelligence AI can offer.

Enter Your Email to schedule a call to assess your Brand’s Emotional Intelligence.

Our Approach

We are the leading neuro-powered marketing consultancy. Our proprietary approach uses a mix of strategic consulting, IBM Watson and neurodata, to connect customer emotion directly to business performance.

Using this methodology, BRANDthropologie harnesses a marriage of creativity + technology to develop marketing solutions that deliver measurable ROI. We leverage our unique understanding of the trends driving culture + commerce to assist clients in identifying + articulating their purpose in ways that create emotional engagement.

Our expertise lies in transforming storytelling into a business competency that brings brand purpose to life in experiences that define distinction, spur customer acquisition + positively impact the bottom line.

We have a laser focus on helping brands reimagine marketing as a revenue driver that embraces purpose as a catalyst of business strategy.

Centiment.io and IBM Watson--Micah Brown-Brandtropologie
HOW TO
EXECUTIVE PRODUCE
YOUR BRAND
The Learning Series

Watch Billee discussing How to Executive Produce Your Brand at IBM Amplify 2017

Brandthropologie Director's Chair

Our Process

In the era of experience, everyone, be they employee or consumer, is a customer who must be informed, entertained and delighted throughout every step of the customer journey.

Smart organizations and their leadership are approaching creating these types of experiences by finding their purpose and then using it as an aspirational theme through which to transform + engage.

Brandthropologie is committed to helping brands transform storytelling into a vital business competency that elicits authentic engagement + revenue growth.

The firm also has a laser focus on helping senior leaders see the power of using neurodata to define the future of their businesses, as well as their brands.

Brand Purpose + Creativity + Technology =
The Future of Marketing

There has never been a more exciting time to be a marketer. As brand + product continue to intersect in our age of experience, and brand purpose moves from a marketing tool to a critical driver of day-to-day business strategy, the landscape has never been more complex. Learn from the world’s top CMOs in our new Forbes column how to transform challenges into opportunities that drive toward market leadership.

Brand Purpose + Creativity + Technology = The Future of Marketing

There has never been a more exciting time to be a marketer. As brand + product continue to intersect in our age of experience, and brand purpose moves from a marketing tool to a critical driver of day-to-day business strategy, the landscape has never been more complex. Learn from the world’s top CMOs in our new Forbes column how to transform challenges into opportunities that drive toward market leadership.

Collaborative Solutions

As business transformation continues to flourish amidst the “WE” or collaborative economy, new strategies for creative commerce, culture building and communication become imperative. By placing a purpose-driven approach to business + brand at the beginning of the supply chain of invention, we believe organizations can generate authentic experiences that positively impact engagement with internal and external audiences.

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